During Ramazan, an annual event that sees the world’s 1.5 billion Muslim population abstain from food and drink and carnal pleasures among other things.
According to UEFA, 150 million spectators are expected to follow each game live. 300 million will tune in for the final.
Maruti has 3086 workshops across 1478 cities, serving 17 million customers and has reduced water consumption by around 500 crore litres per annum.
What sets this list of catastrophes apart, though, is the reaction by the companies responsible for the tragedy.
Startups are not only changing standards in industries known for their excesses but also creating innovative fashion products, using green.
IKEA is using new biodegradable packaging made from mycelium or mushroom roots. And Dell has been using mushroom packaging for years now.
Or has it read the Indian market right realising that the same strategy as abroad will only get it so far here?
Look at how social media marketing has evolved in the Banking, Financial services and Insurance (BFSI) category out of necessity.
Companies across industries want to be seen as swipe-right worthy.
Take a look at Emami’s marketing initiatives that range from Lost & Found services to pop-up massage parlours.
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