The user-generated campaign allows people to superimpose their sentiments on a GIF from the campaign that broke over a week ago.
Indians are masters of jugaad or frugal innovations, that unique ability to find low-cost, improvised solutions or quick fixes for problems.
The New York-based conceptual photographer talks about selfies, individual branding, and people behaving like corporates.
Uber has changed its logo type and app icon and has taken the brand out of its monochrome palette and into a technicolour one.
From allegations of plagiarism to 'foreign hand' in the logo, do these controversies impact Make In India?
Social media and community managers are the people who strategise and meticulously chart marketing content plans for brands.
The CEO and chief creative officer, who had written most of the campaign's stories, also thanked Aamir Khan for being a part of the campaign.
An acceptable expression of contrition is the first step toward reconciliation and healthier bottom lines.
Helping you navigate your way through all that 2016 holds are BE’s hand-picked panel of experts.
Like Best Bekaar? You'll love this issue. We have picked out ads, trends and happenings, both positive and negative, of 2015.
- No blogs yet have been written by the author, we’re sure the author will contribute one soon