These goods include product categories like refurbished mobile phones, tablets and laptops as well as unboxed and used gadgets, books, watches, movies, etc.
The e-commerce portal will hold a sale in the first week of January with sales target twice that of the last event held in July 2016.
Experts estimate the American company has an annual content budget of $3-5 billion across all geographies.
Digital payments company looks to address payment delays
Shadowfax has been growing at 12% month-on-month basis and has a fleet of over 2,500 delivery personnel on its platform. The startup raised $8.5 million from Eight Roads Ventures in September 2015. It also counts Snapdeal cofounders Kunal Bahl and Rohit Bansal as angel investors.
Amazon India added the highest number of sellers from Coimbatore, followed by Kolkata, Kochi, Madurai and Pune.
"The grocery market in India is mostly supported by small businesses like Kirana stores..... we are very happy to join ShopKirana's journey to empower small retailers in India," says Nao Murakami from Incubate Fund, the lead investor in the round.
"I am excited to mentor and share my learning with Aneesh and the team, help them scale the business to help enterprise retailers and marquee brands with digital transformation," Anandan said
The platform will be managed by Amazon Transport Services which will screen third-party logistics companies applying for the platform.
This is KTB's first investment in India after it evinced interest in investing in growth-stage startups here, from early 2016.
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