The company has committed to invest Rs 20 crore in Zomato backed last-mile delivery company Grab a Grub, which does on-demand hyperlocal .
The sale also saw a spike in organic app downloads at 5 lakh by the end of first day of the sale on July 2, even though the offers and discounts remained the same across the app and website.
We take a peek into warehouses used by electronic marketplaces to bring you an account of the various technologies involved in delivering your product home.
The company had raised Rs 64 crore from Tiger Global in Series A and Matrix Partners along with multiple angel investors in the seed round.
At present, the marketplace ships close to Rs 20-crore worth orders in a month through its same-day delivery service.
The company will be selling 480,000 unit of shares at $3.75 per share for accredited investors who can invest as little as $5,000.
The programme plans to get on board at least 10,000 merchants by the end of this year, giving them access to more than 5-million products from China.
"Sellers can add new products, manage inventory and orders, and get payment details in the regional language app," said Sudhanshu Gupta of Paytm.
The acquisition will help the Jungle Ventures and Asean tech-fund Qualgro-backed Mobikon to integrate online review management, website automation.
Founded in 2014 by Kabir Mehra and Samarth Hegde, the company makes made-to-measure menswear at reasonable prices.
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