The Economic Times
12,119.00-129.25
Stock Analysis, IPO, Mutual Funds, Bonds & More

Maruti launches S-Presso at a starting price of Rs 3.69 lakh

The S-Presso has been designed, developed and validated using Suzuki’s global development processes.

, ET Bureau|
Last Updated: Sep 30, 2019, 12.36 PM IST|Original: Sep 30, 2019, 12.26 PM IST
0Comments
BCCL
S-presso
The S-Presso will be sold through the company’s ARENA retail network.
New Delhi: The country’s largest carmaker Maruti Suzuki Monday made the global launch of mini sports utility vehicle S-Presso in the national capital with prices starting Rs 3.69 lakh (ex-showroom).

The S-Presso is powered by a BS VI-compliant 1-litre petrol engine. It is the eighth vehicle in the Maruti Suzuki portfolio to come equipped with the enhanced emission standards.

Maruti Suzuki Managing Director Kenichi Ayukawa said, “S-Presso is our understanding of what the entry-level customer wants..,We believe that the current turbulent times are a short-term challenge. We continue to have confidence in India’s long-term growth story...We are also confident that this car S-Presso will help to change the sentiment of the market. Starting with this festive season it will re-energise the industry on growth path.”

Maruti Suzuki’s sales declined 27% till August FY20 amid a broader slowdown in the industry. The company has been taking a series of steps past few weeks to revive consumer sentiments. This includes special tie-ups with banks to ease financing for dealers and consumers, price cuts on vehicles new products launches among others.

The S-Presso has been designed, developed and validated using Suzuki’s global development processes. Maruti Suzuki engineers worked on the car along with their Japanese counterparts.

The S-Presso will be sold through the company’s ARENA retail network.

Also Read

Maruti Suzuki begins export of S-Presso

Maruti to launch S-Presso mini SUV on September 30

Maruti Suzuki to serve up a new S-Presso for the first time car buyer this festive season

Comments
Add Your Comments
Commenting feature is disabled in your country/region.

Other useful Links


Copyright © 2020 Bennett, Coleman & Co. Ltd. All rights reserved. For reprint rights: Times Syndication Service