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Marriott International inks 6 hotel deal with Prestige Group to expand India footprint

Together with the Prestige Group, Marriott International launched its 100th hotel in India last year with the opening of the Sheraton Grand Bengaluru Whitefield Hotel & Convention Center, and currently also manage the Aloft Bengaluru Cessna Business Park.

, ET Bureau|
Nov 26, 2019, 01.57 PM IST
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BENGALURU: Realty developer prestige Group has entered into an agreement with Marriott International, Inc to open six new hotels across India. Under the agreement, Prestige Group will build new hotels across the W, JW Marriott, Tribute Portfolio and Moxy brands across south India with nearly 1,000 rooms across four brands.

Prestige Group, plans to open the W Bengaluru, Tribute Portfolio Resort Bengaluru, Tribute Portfolio Hotel Kochi Maradu, JW Marriott Bengaluru Prestige Golfshire Resort & Spa, Moxy Chennai and Moxy Bengaluru, all of which are expected to open between 2021 and 2025, both the companies said in a joint statement.

“We are continuously striving to expand our market reach, strengthen our growth and set new hospitality benchmarks. Our portfolio of 120 hotels across 16 brands reinforces our commitment to India, which remains a key focus market for Marriott International… India continues to be a critical growth engine for us in APAC,” said Rajeev Menon, President - Asia Pacific (excluding Greater China), Marriott International.

Together with the Prestige Group, Marriott International launched its 100th hotel in India last year with the opening of the Sheraton Grand Bengaluru Whitefield Hotel & Convention Center, and currently also manage the Aloft Bengaluru Cessna Business Park.

“There are not many industries in the world that have the resilience and optimism of the hospitality sector in India. Projected to be worth Rs 1,21,087 crore by 2023, the Indian hospitality sector today is witnessing an upward trend across mid-scale, upscale and luxury segments. Renewed interest in the sector from leading global investors and steady infrastructure development in metros as well as tier II and tier III cities are driving the demand,” said Irfan Razack – Chairman & Managing Director, Prestige Group.

According to him, industry-friendly government policies, including the GST reduction from 28% to 18% for premium and luxury hotels, reduction of corporate tax and UDAN, the regional airport development and Regional Connectivity Scheme (RCS) aimed at making air travel affordable and widespread, are paving the way for robust market demand.

Set to debut in India, the Moxy brand targets next-gen millennial travelers with its fun and playful service, buzzing social spaces, and stylish, tech-forward guest rooms. The agreement expects to see the anticipated opening of the 125-room Moxy Chennai and 200-room Moxy Bengaluru, which are both expected to open in 2024.

With this signing, Marriott International is also expecting to open the 185-room W Bengaluru in 2025. This will be the third ‘W’ branded property in India after Goa & W Mumbai.

The company is also slated to open the JW Marriott Bengaluru Prestige Golfshire Resort & Spa, a 299-room resort, located at a 20-25-minute drive from Kempegowda International Airport Bengaluru in 2022.

The 102-room Tribute Portfolio Resort Bengaluru is expected to open in 2021, and the 32-room Tribute Portfolio Hotel Kochi Maradu is anticipated to open in 2022.

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