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Divine Solitaires enters into e-commerce space

A growing interest and the preference of millennials and the GenZ to shop luxury and lifestyle goods online has resulted in an upward moving market trend in India.

, ET Bureau|
Last Updated: Jan 14, 2020, 03.17 PM IST
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The online platform with a user-friendly interface will make available Divine Solitaires Diamond and Divine Solitaires Jewellery ranging from price as low as Rs 10,000 to Rs 80,00,000 and Divine Solitaires jewellery from INR 25,000 to INR 80,00,000 to twenty seven thousand pin codes across the nation.
Solitaire jewellery brand Divine Solitaires on Tuesday announced the launch of its e-commerce platform with an aim to make the best of the solitaires available to their customers in the comfort of their home. Having been a specialist of the solitaire segment for over a decade, Divine Solitaires claims to be the only online platform exclusively dedicated to selling solitaires. A wide range of solitaire jewellery like rings, earrings, pendants, nose pins, oval bracelets, tennis bracelets, bangles, necklaces and mangalsutras is available online.

A growing interest and the preference of millennials and the GenZ to shop luxury and lifestyle goods online has resulted in an upward moving market trend in India. With the launch of its e-commerce portal, Divine Solitaires will now empower the customers to create a piece of solitaire jewellery as per their preference and price range and choose the solitaire on various parameters like price, carat, color, clarity and cut. Divine Solitaires will introduce newer contemporary designs in various popular categories like engagement rings, cocktail rings, and men’s collection etc. periodically.

The online platform with a user-friendly interface will make available Divine Solitaires Diamond and Divine Solitaires Jewellery ranging from price as low as Rs 10,000 to Rs 80,00,000 and Divine Solitaires jewellery from INR 25,000 to INR 80,00,000 to twenty seven thousand pin codes across the nation.

“At Divine Solitaires, we are constantly evolving to meet our customer requirements and making the experience of solitaire shopping hassle-free. Users will now be able to choose solitaires right from 0.10 carat to 2.99 carat in round, princess, oval and pear shapes. The colour range that we offer is from D to K and clarity from IF to SI, these parameters ensure that the diamond you purchase is the finest and the most beautiful asset that you could own. The Global Online Jewellery Market 2018-2022 report states that the Global Online Jewellery will grow at a CAGR of 15.69% during the period 2018-2022, and we are positive that we will capture a fair share of the growth when it comes to solitaires”, says Mr. Jignesh Mehta, Founder and Managing Director of Divine Solitaires.
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