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| 04 March, 2021, 11:11 AM IST | E-Paper
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    More Brands, More Offers: America's Black Friday shopping festival getting bigger in India

    Several malls and brands are offering 20-80 per cent discounts on the shopping day that follows Thanksgiving—the fourth Thursday of November in the US.

    Synopsis

    Post Thanksgiving shopping festival in America taking root in India with companies trying to use it as another promotional tool.

    New Delhi: Black Friday, yet another American import, appears to be taking root in India. The trickle of Black Friday sales that started in India last year has turned into a flood this year with several malls and scores of brands including Shoppers Stop, H&M, Lifestyle, Marks & Spencer, Realme, Michael Kors, Jimmy Choo and Tommy Hilfiger among those offering 20-80 per cent discounts on the shopping day that follows Thanksgiving—the fourth
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