Catch Baby Shark live! New tour will put toddlers and parents in groove
The 90-minute event features music beyond the viral song 'doo doo doo'.
"Our target demographic is 2 years old all the way up to 6 years old. That's sort of the main sweet spot. But it's family. It's a family show. It's parents with their kids. It's grandparents with their grandchildren. It's a show for the whole family," said Stephen Shaw, co-president of Round Room Live, which is putting on the concert tour.
"It's a great night out. And we're really pleased with the response we've seen and how broad the actual audience has been."
And while the concert, the first for most kids, may include the earworm of "doo doo doo," the 90-minute event features music beyond that song, including nursery rhymes around for far longer than "Baby Shark."
"'Baby Shark,' which is obviously the title and the main song of the show, only sort of appears twice," said Shaw. "And the rest of the show is filled with great high-energy fun."
"Baby Shark" has been around for a few years but it took the world by storm last year when the song and video by Pinkfong went viral with the nursery-school set, with little kids imitating the handclapping dance that went along with the video.