Designer Anita Dongre carpools to work; gave up her 'big office' as it made her feel isolated
The designer feels 'value system is non-negotiable'.
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The business world is one which is never static, it keeps growing over time and with experience. This has been one of the mantras for fashion designer, Anita Dongre. At an event in Mumbai, a few weeks ago she said, "Value system is non-negotiable. The culture keeps evolving over time - open to change. Goals keep on growing."
A recent change that the House of Anita Dongre boss made has meant a lot of shuffling for her and her employees. "In January this year, I made a small but dramatic change. I moved my office to Navi Mumbai. We went from a small little 5000 sq. foot office in Andheri East to a 90,000 sq.foot. I got a huge office which was given to me by the architect who designed my office. I had a balcony and windows that faced the hills. I worked out from the office for three years. In December, I felt isolated. I was used to working with everyone around me in a 5000 sq,foot office. So I changed that to a meeting room. When you grown, you want that fancy office, but then you realise that it is not me. I did more when I had a small space," she said.
Lessons from elders are always a guiding light and Dongre has always held those close to her heart. The fashion designer ensures that she carpools and stresses that every employee should do the same. "My father taught me that 'money saved is money earned'. Wasteful expenditure is bad and that it is mindful to save money," she said.