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IGTV videos on Instagram will now appear in main feeds: Tech giant announces on Twitter

Instagram launched IGTV in June 2018 to enable users to upload longer videos.

IANS|
Feb 08, 2019, 04.16 PM IST
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Instagram
SAN FRANCISCO: In a Twitter announcement, Facebook-owned messaging app Instagram announced that previews of IGTV videos would now appear included in the main feeds on the home page.

"Now, you can preview IGTV videos in your feed. When there's a new video from someone you follow, you can tap from your feed to watch the full video in IGTV," the company tweeted on Thursday.


Ever since the launch of IGTV, Instagram has been aggressively pushing content on the platform in several ways including putting IGTV videos in the Explore tab, putting out occasional notification banners for new videos and allowing users to share IGTV previews to their own Stories.

"With IGTV previews in feed, we're making it even easier to discover and watch the latest video content from your favourite follows," Variety quoted an Instagram spokesperson as saying.

Competing with the likes of Google-owned video-sharing platform YouTube, Instagram launched IGTV in June 2018 to enable users, content creators and influencers to upload videos of up to 10 minutes to one hour in length.

Picture-Perfect Escapes: Most-Instagrammed Winter Wonderlands Of 2017

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The well-heeled, in their swish jets will head overseas this Christmas and the New Year, many in search of the joys of cold-weather destinations that make for the best pictures. Check out which winter wonderlands featured the most on Instagram this year.
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