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Vijay Shekhar Sharma, Rajan Anandan vow to ditch sugar for 100 days

Nearbuy CEO Ankur Warikoo, who has been on a no-sugar diet for six months, offered some friendly advice.

, ET Bureau|
Updated: May 07, 2019, 08.31 AM IST
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Vijay Shekhar Sharma and Rajan Anandan
Vijay Shekhar Sharma and Rajan Anandan (R) take the 100-day sweet challenge
Sugar seems to be the new tobacco, at least for founders in the tech industry. As more people proclaim the health benefits of a sugar-less diet, even traditional foodies are dropping their favourite ingredient. Last year, Ola Cabs co-founder Bhavish Aggarwal told ETPanache that he lost 11 kg while on a no-sugar diet. Snapdeal co-founder Kunal Bahl also took up a month-long no-sugar challenge to start living healthier.

The latest tech founder to jump on the bandwagon is Paytm’s Vijay Shekhar Sharma.

Sharma recently responded to a 100-day no sugar challenge from Rajesh Sawhney, cofounder of InnerChef, tweeting, “I am in! #NeededThis.”


Newly-minted managing director for Sequoia India, Rajan Anandan, also joined the challenge retweeting Sawhney’s original tweet with: “I am in! No ice cream is super hard for me...But let’s do this!”


Now 100 days is a long time. Nearbuy CEO Ankur Warikoo who has been on a no-sugar diet for six months, offered some friendly advice to those taking up the challenge: “All the best with the journey. Make water and fruits your best friends.”




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