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Paytm has retained BCCI title sponsorship till 2023

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Paytm, the e-commerce payment system and digital wallet company, will continue as the title sponsor of the Indian cricket board’s domestic and international matches for the next five years. The Board of Control for Cricket in India (BCCI) announced Wednesday that the bid from One 97 Communications, holding company of Paytm, of Rs 326.80 crore was the winning bid. At Rs 3.80 crore per match

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