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The Economic Times

Chinese, Korean brands kings of Indian electronics market

Industry executives said these companies such as Samsung, Xiaomi, Oppo, Vivo, Realme, Motorola and Haier now control the largest chunk of the Indian market in certain categories such as smartphones, televisions and home appliances.

By Writankar Mukherjee, ET Bureau |Updated: November 30, 2019, 07.11AM IST
KOLKATA: Indians spent more than Rs. 1.70 lakh crore on Chinese and South Korean branded mobile phones and consumer electronics in FY19, with total consumption growing by over 35% from the previous fiscal. This includes all leading brands such as Samsung, Xiaomi, Oppo, Vivo, Realme, Motorola and Haier as per recent regulatory filings made by these companies to the Registrar
is still in the red though it narrowed losses to Rs. 19 crore. Control over the Indian electronics market by Chinese and South Korean companies comes at a time when homegrown brands such as Micromax, Intex and Videocon have lost much ground. Even Japanese companies such as Sony failed to increase sales in India in the last fiscal year.

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