The Economic Times
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| 03 March, 2021, 10:40 PM IST | E-Paper
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    Speeding efforts: YouTube experimenting with more short-form video features

    The short videos space has opened up following a ban on 59 Chinese apps, including popular Chinese app TikTok, last month.

    Synopsis

    The video platform is experimenting with several models and wants to enable creators to have more content in this category, said Neal Mohan, Chief Product Officer, YouTube and SVP, Google.

    New Delhi: Google-owned YouTube is speeding efforts to provide more content in the short video platform space, in addition to its offerings through YouTube Stories, a top executive said. The video platform is experimenting with several models and wants to enable creators to have more content in this category, said Neal Mohan, Chief Product Officer, YouTube and SVP, Google. YouTube is creating various models so that subscribers can directly pay
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