Disney+ Hotstar ropes in 13 sponsors for IPL 2020
While IPL title sponsor for the year, Dream11, has come on board as co-pressing sponsor, Boost is the co-powered by sponsor for the league. Associate sponsors include MX Player, Acko, Maruti Suzuki, KhataBook, Flipkart, Swiggy, Ace23, HDFC Bank, Great Learning, Kingfisher Calendar and AMFI (Association of Mutual Funds in India).
OTT content consumption is a social activity: FLYX survey
Over 50% respondents of the survey shared that they have purchased new subscription...
Top OTT players pick self-regulation ombudsman model for addressing complaints
OTT players like Netflix, MX Player, Amazon Prime Video, Disne...
Netflix, Amazon Prime Video and 13 others adopt self-regulation code: IAMAI
Internet and Mobile Association of India (IAMAI), in a statement, said the Code has been adopted by 15 leading Online Curated Content Providers (OCCPs) in India. The present set of signatories include Zee5, Viacom 18, Disney Hotstar, Amazon Prime Video, Netflix, MX Player, Jio Cinema, Eros Now, Alt Balaji, Arre, HoiChoi, Hungama, Shemaroo, Discovery Plus and Flickstree, it added.
Reliance launches Jio Cricket plans bundled with Hotstar subscription
Customers availing the Jio Cricket Plans can view live Indian Premier League (IPL) matches for free through the Hotstar app.
Disney+ Hotstar India appoints Sunil Rayan as president, head
New Delhi, June 20 () Disney+ Hotstar India, the video streaming services owned by the media major Star has appointed Sunil Rayan as president and head of it, the company said.
Former Google executive Sunil Rayan to head Disney Hotstar India
In his latest role, Rayan served as managing director of Google Cloud for Games, at the internet giant’s headquarter at Mountain View, California in US. In an internal memo to staff, Uday Shankar, chairman Disney & Star India and president, Walt Disney Company Asia Pacific, made the announcement.
With the Indian Premier League kicking off, brands queue up to sponsor teams' coffee, hygiene
While the big ticket on-air deals have been inked by broadcaster Star Sports and digital streaming partner Disney Hotstar, brands are picking up team-specific smaller sponsorships despite lack of on-ground audiences and no home ground advantage.
We are family: Sanjay Dutt spends quality time with wife, kids in Dubai
Wife Maanayata shared a picture perfect family portrait.
Dismayed after govt decision to not allow cinemas to open under Unlock 2.0: Multiplex operators
Cinemas are the backbone of the film industry accounting nearly 60 per cent of the film business and an early decision to allow them to open up will only help the mobilisation of resources in the ecosystem and would lead to gradual resurrection, the Multiplex Association Of India (MAI) said in a statement.
Mahesh Bhatt's 'Sadak 2' to get a digital release, movie to premiere on Disney+ Hotstar on August 28
The film is a sequel to the 1991 crime drama of the same name.
Disney Plus goes live in India with Hotstar
The Hotstar app, now rebranded as Disney Plus Hotstar, on Wednesday started showing Disney Plus content such as "The Mandalorian", "Diary of a Future President", "The World According to Jeff Goldblum", documentary "One Day at Disney" and "High School Musical: The Musical – The Series".
Telecom stocks plummet after Jio unveils postpaid plans
After unleashing a price war in mobile tariffs and fibre-broadband services, billionaire Mukesh Ambani-led Reliance Jio on Tuesday unveiled postpaid plans, bundling up to 500 GB of data and subscription to Netflix, Amazon Prime and Disney + Hotstar.
Understanding India’s streaming platforms industry in the context of lockdown
Sector experts believe that because of potential threat of contracting with the Coronavirus, people may avoid group engagement activities such as watching films in theatre for a long time. Considering this fact, producers are releasing films slated to be released in theatres on streaming platforms.
Brands hit Like button for social media ads this IPL as India's biggest sports event goes digital
ET had reported on September 3 that broadcaster Star India could get more than ₹2,000 crore in advertising revenue from the 13th season of the IPL despite Covid-19. It has signed 5 co-presenting sponsors and 13 associate sponsors including Facebook.