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The one thing former finance secy wants in Sitharaman's Budget

Announcement of a strategic disinvestment plan in the Budget will send a positive message, Garg said.

Ikea

Jan 18, 2020, 06.35 AM IST

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Principles of language localization: Not just translation, but cultural naturalization

Companies wanting to appeal to the uber cool, English speaking audience in India, which is estimated to be about a crore people, must take Indian English as a localization effort.

'Error 404', 'GoT' placards & more: CAA protests in India featured a million shades of creativity

One placard read "NRC is Coming", co-opting...

Startup Central: Will IKEA break global format in India?

Startup Central | 'What slowdown?' That’s what IKEAIndia head, Peter Betzel, exclaim...

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