KAN KHAJURA TESAN
HUL's Kan Khajura Tesan bags three golds at Cannes
Kan Khajura Tesan or "centipede station", a programme by Hindustan Unilever to provide radio over mobile to the media dark parts of North India has scored a massive three gold trophies.
HUL plans to let other firms use its mobile marketing channel Kan Khajura Tesan
KKT, the fully advertiser-funded, entertainment-on-demand ini...
#LikeABoss: Rural India plugged in, now HUL's Kan Khajura looks at bringing other brands on board
HUL wowed award juries and rivals alike by ...
Four ways in which HUL is cracking the mobile space
Hindustan Unilever had won gold trophies for 'Kan Khajura Tesan', a mobile radio platform, narrowly missing a Grand Prix if industry moles are to be believed.
Telling stories through audio to ‘Mann ki Baat’, the rise of podcast in India
Mann Ki Baat has been generating a revenue of Rs 5 crore for AIR every year for the last four years.
HUL wants its employees to think like an entrepreneur
To send mid-level executives to work at startups for 3 months to 2 years to instil entrepreneurial mindset and agility.
PHD India's debut at Cannes: What has the year-old agency been doing right?
After an unofficial existence handling clients, like the digital leg of Hindustan Unilever’s business, PHD was launched in September last year.
Chairman Harish Manwani unveils five-pronged mantra to make Hindustan Unilever Ltd 'future-ready'
"It is this combination of hardware and software that will shape the corporate winners of tomorrow," Manwani said.
India Inc's Rising Women Leaders 2015: Women should be the change they want to see, says HUL's Priya Nair
Priya Nair joined Hindustan Unilever 20 years ago as a member of the consumer insights team and a few years later, was the first woman regional sales manager at HUL.
India begins lions hunt with 4 metals at the 62nd Cannes Lions International Festival of Creativity
Jasmin Sohrabji, CEO of southeast Asia at Omnicom Media Group and one of the Media jurors feels that the work is good but not consistent.
Startups pitch for internet connectivity in rural areas with basic mobile phones
An Avendus report in 2013 on India's mobile internet indicates that over 70% of data users and 50% of traffic still comes from basic phones.
HUL to partner with startups to regain agility
HUL can benefit from new technologies that will help the company in engaging consumers, shoppers or the way it distributes products.
Ogilvy & Mather named agency of the year at Advertising Club’s Effie awards
O&M reclaimed top spot after winning several trophies on brands like Bournvita, Tata Sky & Star TV, which more than made up for having bagged only 2 Golds.
India off to a quiet start at Cannes Lions 2014
The Innovation category has already sprung the first major upset, by the omission of Terre des Hommes’ ‘Sweetie’ by Lemz.
Indian startups should focus on developing solutions for India: Jeremy Basset
On the sidelines of Cannes Lions festival ET caught up with Unilever Foundry's Basset to know more about the Foundry’s plans.
Copyright © 2020 Bennett, Coleman & Co. Ltd. All rights reserved. For reprint rights: Times Syndication Service