MUDRA INSTITUTE OF COMMUNICATION & ADVERTISING
Be cautious when installing free apps from Google Play Store; over 1,600 bugs found in backend systems
Around top 5,000 free apps available in the Google Play Store were found to have vulnerabilities.
Srinivasan Swamy becomes new chairman of International Advertising Association
Swamy will lead a team of 25 Executive Committee members from ...
Ogilvy & Mather, Vermillion, Crayons among 18 shortlisted for government’s publicity
More than two companies are expected to be picked to man...
Demand for designers will grow exponentially: Dr Sanjay Gupta
Our focus will be on product design, industrial fashion, graphic, communication, games.
Government of India to soon pick agencies for big pre-poll ad blitz
Street plays, GPS-enabled multimedia flash mobs, music concerts — all are part of the to-do list.
A visionary and a gentleman who transformed Indian advertising industry
The 75-year-old Kapur was counted among the most influential and powerful Indian ad men. He joined O&M in 1966 after a stint with Citibank and held various positions at the agency across the globe.
Advertising is instant gratification today, says MUDRA founder A G Krishnamurthy
"Today, Advertising is like two-minute noodles - instant gratification, unlike in the decades of 80s and 90s," A G Krishnamurthy said.
Mudra Institute of Communication Ahmedabad graduate wins awards for Kolaveri's viral outbreak
Did you know the video of the song ‘Kolaveri Di’, which became a rage in the internet, was urgently shot in the midnight as part of a marketing plan by a young graduate of MICA?
Oral care: Colgate faces serious challenge from GSK's Sensodyne and Pepsodent
The overall toothpaste market is pegged at approximately 5900 crores. Sensodyne leads the 525 crore sensitivity segment with a 27% share.
Need laws, ethics, rules in place for balance in digital media industry: Smriti Irani
Inaugurating the 15th Asia Media Summit (AMS) 2018 here, she said the Indian media industry looked upon the digital world not only as a challenge but also as an opportunity.
Prasad makes a case for MUDRA funding for CSCs
The minister said he is open to taking up the matter with Prime Minister Narendra Modi and Finance Minister Arun Jaitley.
Centre was forced to form Appointments Board to select chiefs of 4 financial institutions
The new board, headed by financial services secretary Anjuly Chib Duggal, will start the candidate interview process this week.
Ogilvy bags Federal Bank's advertising account
Federal Bank, one of India’s oldest private sector banks, is changing its advertising agency after 20 years.
Traditional news media sees increasing power of new communication channels
The report said it has become ever clearer throughout 2016 how big tech platforms are able to leverage their scale to drive the majority of online advertising revenue.
Advertising agency JWT tops chart with 40 awards in Goafest
While the Goafest awards governing council didn’t announce the "agency of the year" title, the 2014 Creative Abbies were swept by J Walter Thompson (JWT).
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