MYNTRA
Manish Garg from Medlife joins DealShare as chief strategy officer
With overall 15+ years of experience in the industry, Garg joins from Medlife where he was the Head of Head of Supply Chain Management, Procurement & Offline Retail. Prior to Medlife, Manish has worked with Myntra, Amazon and Unisource Worldwide.
Survival, growth, sustainability and digital – the old 'new' buzzwords for Indian Retail
The ET India Inc Boardroom panel discussed the learn...
Ecommerce accounts for nearly a third of several electronic categories, research shows
E-commerce contribution to total FMCG sales touched an...
#PawriHoRahiHai is now a viral meme. UP Police, PIB, Myntra join the party
Marketers say brands are generally quick to latch onto new trends to connect with their clients.
Fan merchandise retailer The Souled Store earns licensing rights to sell Liverpool Football Club products
“This launch will help us cater to today’s millennials. Indian Liverpool fans will get authentic merchandise without having to wait weeks for the products to be delivered,” said Vedang Patel, co-founder of The Souled Store.
Myntra changes logo after complaint calls it offensive to women
The complaint had been lodged last month with the cyber cell in Mumbai.
World has moved towards offline and online together: Myntra CEO
Changes brought about in consumption pattern by Covid to last longer. Many of...
Lee and Wrangler looking to transform India business into omni-channel entities
Kontoor Brands, that recently decided to shift its businesses of Lee and Wrangler from its fully-owned subsidiary in India into a licencing model by signing a deal with Bengaluru-based omni-channel enabler Ace Turtle.
Myntra Designs FY20 loss widens to Rs 744.4 crore
Myntra clocked a 57.8% rise in its net total income to Rs 1,718.5 crore for FY20, as against Rs 1,088.8 crore for the financial year ended March 2019.
Amid pressure to catch up with Myntra & Flipkart, Saurabh Srivastava takes over as new head of Amazon Fashion
“We confirm that Arun Sirdeshmukh, business head - Amazon Fashion India has decided to move on from Amazon India. We thank him for playing a pivotal role in making Amazon.in the single largest fashion destination in the country,” an Amazon spokesperson said.
Online retail sales steal the festive limelight: Phones, appliances, apparel, FMCG sales skyrocket
Top corporates such as LG, Samsung, Hindustan Unilever, Apple, ITC, Reliance Retail, Aditya Birla Fashion, Arvind Fashions, Levi's and Domino's saw ecommerce sales increase significantly as consumers increasingly bought from home amid the pandemic, leading to a surge in first-time online shoppers.
TikTok, add to cart: How online stores are working to influence your purchases, literally
As the pandemic has forced Indians to stay indoors for months, making them consume more videos on their phones than ever, e-commerce companies of Myntra, Flipkart's 2Gud and Paytm Mall are intensifying their customer engagement programmes and making their sites even more interactive with digital content and videos.
Max Fashion partners Myntra to increase distribution ahead of festive season sale
With this partnership, Max will have a wider market access for its garments and accessories and Myntra will target the sweet spot for value-conscious customers across tiers to strengthen its position in the online fashion ecosystem.
Fashion brand Mango to expand offline presence this festive quarter with Myntra
Daniel López, director of expansion and franchises of Mango, said, “Myntra is an ideal partner since it has the capacity and the expertise to develop an omnichannel strategy in India, one of the markets with the greatest potential in the world.”
