The yoga-commerce boom in India
Yoga has spawned a multi-billion industry in the US. now, the indian market for yoga-wear, accessories and studios looks set to bloom.
Rainforest Challenge comes to India
Delhi-based Cougar Motorsport will organise the iconic off-road event from August 8 to 14 in Goa.
Flipkart to allow big brands like Samsung, Puma to create exclusive 'stores' on the digital marketplace
As a part of this initiative, Flipkar...
Why Delhi based Ashish Gupta's Cougar Motorsport is a dream come true for motorsport enthusiasts
Delhi-based Cougar Motorsport, which kicked off with a four-day motorsport event in Rajasthan, The Desert Dash, has organised close to 70 events.
Bunty Sajdeh: The man who gets Virat Kohli his multi-million dollar endorsement deals
If the star cricketer is minting money off the field through endorsement deals, like the recent Rs 100-crore Puma one, he has this man to thank.
Nike, Puma, Reebok & Adidas hire sportsmen to push top-end products
Nike hopes Khalid Ameen will be able to convince its customers to go for performance footwear by explaining the difference they make on the field.
Heavy online discounting hurts franchisees' expansion plans
Puma has stopped selling some high-end products on e-commerce sites. Next season, it will fully separate lines for the two retail avenues.
Lifestyle brands like Future, ITC, Puma plan distinct product lines for for online shopping sites
Future Group, ITC-owned Wills Lifestyle, Puma, Max Retail are among the companies that will launch channel-specific products over the next three months.
Puma clocking sales as much as leader Adidas despite its late entry into the country
The company has built on the advantage it took of a gap in the market when Reebok India took time out to deal with an alleged fraud in 2012.
Electronics & mobiles may not be cheaper this diwali as ecommerce cos like Amazon, Flipkart to protect profit margins
Shoppers may not get cheaper rates on clothes, shoes, electronics and mobile devices this festive season as e-comm companies look to protect margins.
Smart marketing & prudent attitude took Puma to the top of the sports shoe heap
Adidas and Puma were started by brothers turned competitors Adi Dassler & Rudi Dassler. In revenues, Puma trailed Adidas by a staggering Rs 300 cr & Reebok by a little under Rs 100 cr.
Rajan Anandan joins the board at Capillary
"I am excited to mentor and share my learning with Aneesh and the team, help them scale the business to help enterprise retailers and marquee brands with digital transformation," Anandan said
Wanderlust: Rajiv Mehta, MD, Puma India
Rajiv Mehta, MD, Puma India on the ski slopes in Vevey, Switzerland
India only exception in Asia/Pacific region for Q3 sales: Puma
Puma said India is the only exception in Asia/ Pacific region which delivered a good performance with increased sales in running & lifestyle categories in Q3 ended September 30.
Future Group, Shoppers Stop, Puma report double-digit growth in same-store sales despite online discount bonanza
Some other retailers attributed the rise in demand to fresh merchandise, fewer discounted merchandise of big brands on online portals, and early onset of winter chill in some parts of the country.
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