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A huge disruption is underway along the entire auto value chain

The level of tech in new popular models in India is such that the ecosystem is witnessing a realignment.

Ritu Kumar Ritu Kumar

Jan 19, 2020, 11.22 AM IST

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Myntra enters luxury segment by partnering with Pernia’s Pop Up Shop

About two-thirds of Myntra’s revenue comes from apparel, its single biggest category, followed by footwear, accessories and recent addition in kids and personal care. About 25 Indian designer wear labels such as Ritu Kumar, Masaba Gupta, Namrata Joshipura and Gopi Vaid will sell premium women’s apparel on the platform.

Play with reds, stock up on silver jewellery: Designer Ritu Kumar’s guide to acing festive dressing

The first lady of Indian fashion dishes o...

Amrish Kumar's fashion essentials for men: Well-fitted pair of jeans, a vintage watch

The Ritu Kumar CEO says that while going for clubbing, ...

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