TikTok, Facebook and Instagram bring music to labels' ears
Music companies such as T-Series, Times Music & Saregama set to earn over Rs 100 crore this year as users put posts on these platforms with their music. Many experts say these are early days and with more users in India getting exposed to social media's features, music labels will benefit more. The revenue potential of these platforms may increase substantially.
The K-videos bringing India, Pakistan closer
With Pakistan government opening up the Kartarpur Corridor last month, Diljeet and many YouTuber...
What's inside Oyo's 'Raho Mast' campaign?
Oyo's campaign has been conceptualised and conceived in-house under the charge of Mayur Hola, creat...
TikTok owner has a new music app for India - Resso
ByteDance Inc is testing a new music app in India and Indonesia as it tries to pull off another global sensation.
Political parties plan to up TikTok presence
TikTok has 200 million users in India. Following a temporary ban by the Madras High Court earlier this year, and a week after it became available again on app stores in India, TikTok had stated in May that it had reclaimed the top spot among free apps on the iOS platform and in the social category on the Google Play Store on Android.
TikTok craze is minting celebrities and ruining lives in India
Videos of cavorting public officials highlight the lack of control over its use among government and law enforcement agencies and is lending strength to a backlash in India against the app. Some even say it’s a security risk.
Report claims ByteDance links with China’s ‘Party-state’ establishment
The findings of this report come close on the heels of TikTok suspending an American teen, Feroza Aziz, from its platform for posting a video which slammed China’s treatment of Uighur Muslims. That video would go viral on other digital platforms like Twitter, before Aziz’s account was reinstated.
TikTok finally admits error, apologises for pulling down viral Xinjiang video
TikTok admitted having temporarily removed the video "due to a human moderation error".
Graphic India's short motion comics record 20 mn views on TikTok in just 30 days
Graphic India will also be launching new comics including ‘Baahubali: Rise Of The Kalakeya’.
TikTok is aiming at a bigger audience than U.S. Senators
For TikTok to be a true success, it needs to appeal to the likes of Nike, Coca-Cola and McDonald’s. Its advertising business is ready to take off because it has direct access to that all-powerful youth demographic.
Why Facebook passed on buying the predecessor to TikTok
TikTok ran afoul of regulators in 2019, but for different reasons than Facebook originally feared. The U.S. government has launched an investigation into whether ByteDance’s acquisition of Musical.ly two years ago to merge it with TikTok posed a national security risk.
TikTok hits 1.5 billion downloads, India tops the chart
TikTok with 614 million downloads currently is the third-most downloaded non-gaming app of the year, behind WhatsApp at the top with 707.4 million installs and Facebook Messenger at second spot with 636.2 million. India has been a fast adoptor in 2019, driving up 277.6 million downloads so far this year, or roughly 45 per cent of all global installs.
Game set for big bucks on YouTube arena
Gaming is one of its most important verticals for YouTube in India, amid rising competition within the video category, with new entrants like the Chinese ByteDance-owned short-videos platform TikTok disrupting its unchallenged market.
Teens love TikTok. Silicon Valley is trying to stage an intervention.
Through knockoffs, potential acquisitions and not-so-subtle references to Chinese censorship, TikTok’s competitors (US internet companies) have been trying to protect their home turf from the service’s advancement. They haven’t had much luck so far.
TikTok owner ByteDance unveils its first smartphone at $412
The device lets users access Douyin - the Chinese version of TikTok - just by swiping up on the screen.
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